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Recruitment for Marketing Automation & CRM professionals

What is marketing automation & CRM?

Marketing automation & CRM helps organisations make customer relationships smarter, more personal, and more scalable. Across e-mail marketing, CRM marketing, retention & loyalty, and lifecycle marketing, organisations look for professionals who know how to connect data, tools, and communication.

Professionals in this field work on customer journeys, automation flows, customer data, segmentation, and personalised communication. We help organisations find specialists who can develop, optimise, and scale this approach.

E-mail Marketing

Specialists responsible for developing, sending, and optimising email campaigns and automated customer journeys. They work with segmentation, personalisation, deliverability, testing, and conversion-focused campaign management.

Common job titles: E-mail Marketer, E-mail Marketing Specialist, CRM E-mail Specialist, Marketing Automation Specialist, and Campaign Marketer.

CRM Marketing

Professionals who use customer data, campaigns, and CRM systems to strengthen customer relationships. They build audiences, customer journeys, and campaigns based on behaviour, preferences, and commercial objectives.

Common job titles: CRM Marketer, CRM Specialist, CRM Campaign Manager, Customer Marketing Specialist, and CRM Manager.

Retention & Loyalty Marketing

Specialists focused on customer retention, repeat purchases, and loyalty. They develop programmes, campaigns, and propositions that engage existing customers, increase retention, and drive customer lifetime value.

Common job titles: Retention Marketer, Loyalty Marketer, Customer Retention Specialist, Loyalty Manager, and Customer Engagement Specialist.

Lifecycle Marketing

Professionals who develop campaigns and customer communications for every stage of the customer lifecycle. From onboarding and activation to engagement, retention, and win-back, they ensure relevant communication reaches customers at the right moment.

Common job titles: Lifecycle Marketer, Lifecycle Marketing Manager, Customer Lifecycle Specialist, Growth Marketer CRM, and Engagement Manager.

Need marketing automation & CRM professionals?

Get in touch

Finest People is the leading recruitment agency for digital sales, helping organisations find highly qualified professionals since 2010. From junior to C-level, for both permanent and interim positions.

  • Specialised in recruiting digital professionals across marketing and sales
  • More than 600 organisations supported in hiring over 1,250 professionals
  • Roles filled within an average of 2 to 8 weeks
  • 65% reach interview stage, 22% are hired and 85% stay in the role for more than 2 years

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Reviews

Strong teams are built with the right people. That’s why we look beyond skills alone. Read how organisations experience our approach and the impact it has had on their growth.

Eelke de Jong Head of HR (G-STAR)
Wendy Kok CFO (No Excess)
Laurens Emmen Corporate Recruiter (123inkt)
Sarah Deacon Director, Strategic Global Partnerships (Miro)
Giaani Paragh Group Marketing & Communications Director (Normec Group)
Dennis Franz Head of NXT Level (NXT Level Nutrition)
Lianne Wensveen Manager Digital Experience (Omoda)

Our approach

You tell us what you’re looking for

As a digital marketing recruitment agency, we start with a conversation to understand exactly what your organisation needs. We take the time to understand the role, the team and the level of experience you’re looking for. This gives us a clear picture of the type of digital professional who will be the right fit for your organisation.

We know the best candidates

After the intake, our specialised consultants immediately get to work within their own niche. They know where to find the strongest professionals and which candidates are open to a new opportunity. We proactively approach them, carefully assess their skills and motivation, and only introduce candidates we know are a strong match for your organisation.

You choose, we handle the rest

Within 5 working days, we introduce the first suitable candidates. You decide who you’d like to meet, while we manage the entire process from introduction to contract and onboarding. Through clear communication and personal guidance, we ensure a smooth experience for both you and the candidate.

Other specialisations

Explore our other specialisations across digital sales, digital marketing, and digital leadership. Find the expertise that best matches your vacancy or growth ambitions.

Looking for the right marketing automation & CRM specialist?

Are you looking for a marketing automation & CRM specialist, or unsure which role is the best fit for your organisation?

We’re happy to help.